Why Most Sales Trainings Are Problematic
And Why You’re Not Broken for Failing Them!
If you’ve ever sat through a sales training and thought, “This doesn’t feel right…”
I’m willing to bet you weren’t being difficult.
You were being accurate.
If you’ve tried the scripts, followed the process, and still felt fake, flat, or just plain off?
You didn’t “lack confidence.”
You were trying to force a strategy that was never built for the way you earn.
Anyone can get better at sales.
Anyone who argues otherwise is likely just a bad coach or a bad boss.
The Truth About the “80/20 Rule”
You may have heard it:
“Only 20% of people ever get 80% of the results.”
In sales trainings, it’s notoriously tossed out like “tough love”—as if the other 80% just don’t want it bad enough.
But correlation does not equal causation.
So even if the numbers are valid, here’s what’s actually going on:
Most sales trainings only work for one kind of person.
One style.
One nervous system.
One tolerance for pressure, rejection, and visibility.
If you’re wired like the trainer? You crush it.
If not?
You flail—and then:
They blame YOU.
For “resistance.”
For “not being in alignment.”
For “having mindset blocks.”
For not wanting it badly enough.
It’s never their method.
It’s your supposed brokenness.
And just like that, you’re pathologized instead of supported.
When Sales Becomes Performance, Not Congruence
Charisma gets taught as the cure.
Scripts get taught as strategy.
Force gets dressed up as leadership.
But all too often, these trainers are just teaching what worked for them—often without realizing—or intentionally without acknowledging—they’ve built a system around their own style.
And when the method doesn’t match the maker?
Depth-based earners are told to dumb things down
Visionaries are told to squeeze into offer templates
Empaths are told to “just ask” without any strategy that protects their energy
And when it doesn’t work?
You get told to try harder, be bolder, or “get out of your head.”
No one stops to ask if the framework was the mismatch—not the person.
I Lived It: The Day I Didn’t Hire a “Top Sales Coach”
A few years ago, I had a call with the salesperson for a high-profile coach with a program I seriously wanted to enroll in. I told her I needed to enroll one more private client of my own to cover the down payment.
I was serious—but I was also just out of bankruptcy. I wasn’t putting it on a credit card—I didn’t even have one to prove that I would if I could.
Right before the call, I noticed a post from a possible prospective coaching client of mine, and it was talking about debt and their fear of having more of it. So I asked this salesperson:
“What would you say to a client who wants to work with you but is scared of going further into debt?”
Her response?
“Maybe there’s something you haven’t healed about debt—if you keep attracting people who fear debt.”
I wish I were making that up—and luckily, it was over the phone and not a Zoom meeting with the camera on!
That wasn’t coaching. That was deflection wrapped in spiritual-sounding fluff.
I didn’t need to “work on my frequency” or get “debt healing.”
I needed help enrolling someone with care, clarity, and integrity—and without bypassing the very real fear in the room.
Needless to say, I didn’t hire them.
Because in that moment, I saw the entire model for what it was.
What If the Problem Was Never You?
What if your hesitation wasn’t a block—but a clue?
What if your reluctance wasn’t fear—but friction?
What if your sales strategy keeps misfiring not because you’re doing it wrong—but because it was never built to reflect how you earn best?
Sales don’t fail because people don’t want to sell.
They fail because people are told to sell like someone they’re not.
When the Method Doesn’t Fit, Everything Feels Off
If you lead with care, you were told to “just go for it”—but no one showed you how to sell without guilt.
If you lead with vision, you were told to “tighten your offer”—but no one helped you do it without killing the spark.
If you lead with systems, you were told to “stop hiding behind structure”—but no one showed you how to show up without chaos.
It’s not that you can’t sell.
It’s that you were taught in a language that doesn’t match your internal compass.
🔁 So What’s the Alternative?
If you're done mimicking people who sell from a different core…
If you're tired of force-fitting your business into someone else’s blueprint…
If you’re ready for a method that’s clear, congruent, and built to actually hold you—
Then it’s time to Grow Your Money Voice.
→ Grow Your Money Voice: A 90-Day Catalyst for Voice-Led Sales and Structural Income Clarity
No gimmicks.
No shame tactics.
No pretending you're someone you're not.
That’s exactly why Grow Your Money Voice exists—
so you can stop mimicking someone else’s method
and start selling in a way that actually fits how you earn best.
Because you’re not a conversion rate.
You’re a structural instrument.
Let’s get you tuned!
We start May 22.
DM me anytime if you have any questions.
— Brian
I'm completely comfortable with selling now, but felt weird about it for years. Not because I thought sales was "icky," but because the way I'd been taught to do it was a COMPLETE mismatch for my energy and my personality, and the way I prefer to interact with people. I wish more business coaches would emphasize that what they teach is only a template, and one among many possibilities, at that. Working someone else's system held me back for a long time before I woke up and realized I could do things my way.
Yes yes and yes again. You did a GREAT job of calling out all the old school, push marketing and sales that is full 💩